Ever Worse Managed Southwest Airlines Sends Promo Emails Near End Of Offer Period - IMRAN™ Sends Promo Emails Near End Of Offer Period - IMRAN™ In general, I’m not a fan of hedge funds or corporate raider investor groups taking over companies. Nothing good usually comes out of it for the target company, its employees, or customers. However, I was happy to hear that one such group, Elliott Investment Management L.P., just acquired a massive stake in Southwest Airlines. The group is focused on removing the incompetent CEO and self-serving board at Southwest. On those people’s watch, I’ve gone from once loving Southwest Airlines to despising it. They turned a customer-service focused institution into a fiasco-addled, screwups-riddled, nightmare customer-experiences airline. That applies to everything from their planes, to the cramped seats, outdated systems, and even to mismanaged promotional offers. Here’s one example from literally right now. They’re running a promotional campaign from June 10-13. When did they send out the email? June 12! The date is even included in their email text, which is the day before the 50% promo ends. Thanks, but 100% no thanks. © 2024 IMRAN™ #IMRAN #SouthwestAirlines #travel #marketing #management #leadership #mismanagement #CX #CustomerService #CustomerExperience #consumersEver Worse Managed Southwest Airlines Sends Promo Emails Near End Of Offer Period - IMRAN™ Sends Promo Emails Near End Of Offer Period - IMRAN™ In general, I’m not a fan of hedge funds or corporate raider investor groups taking over companies. Nothing good usually comes out of it for the target company, its employees, or customers. However, I was happy to hear that one such group, Elliott Investment Management L.P., just acquired a massive stake in Southwest Airlines. The group is focused on removing the incompetent CEO and self-serving board at Southwest. On those people’s watch, I’ve gone from once loving Southwest Airlines to despising it. They turned a customer-service focused institution into a fiasco-addled, screwups-riddled, nightmare customer-experiences airline. That applies to everything from their planes, to the cramped seats, outdated systems, and even to mismanaged promotional offers. Here’s one example from literally right now. They’re running a promotional campaign from June 10-13. When did they send out the email? June 12! The date is even included in their email text, which is the day before the 50% promo ends. Thanks, but 100% no thanks. © 2024 IMRAN™ #IMRAN #SouthwestAirlines #travel #marketing #management #leadership #mismanagement #CX #CustomerService #CustomerExperience #consumers

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